How to Identify and Fix Low Email Engagement

Do you suffer from low email engagement? Not sure what that means or if you fall into this category? Start with this question, “How many people are on your email list?”  Is it an impressive number like 20,000? Great!  But then, follow up by answering this question, “What percentage of subscribers, on average, open your […]

Email Ideas for Engaging Customers After Their First Purchase

You’ve made a new sale, and that means you’ve won a new customer. But the first sale is just the beginning.  For almost any business, you want your first-time customers to become repeat customers, because it’s a lot easier to sell to them again than it is to get new ones to buy for the […]