As a modern business owner, you know it’s essential to have an online presence and a strong email list. But have you ever considered what your email marketing campaigns look like on mobile devices? If the answer is no, you’re missing out on a huge opportunity. This guide will help you understand mobile ecommerce email […]
Author: Dianna Gunn
3 Simple Ways to Use Personalization in Emails to Improve Engagement
Learning how to use personalization in email marketing requires more than figuring out where to put customers’ names in emails. In fact, using a customer’s name is the most basic form of personalization around. You can use personalization to offer specialized discounts, refer customers to products or services similar to what they’ve already purchased from […]
How to Clean Your Email List with Clearout
If you want to maintain good engagement rates on your email list, you need to clean your list regularly. This might sound like a tedious task, but it’s a fundamental part of maintaining a healthy email list and being a good email sender. Luckily, there are a number of tools out there that can help […]
6 Best Practices for Effective WooCommerce Follow Up Emails
The most successful businesses in the world are the ones that cultivate long-term relationships with their customers. If you run an e-commerce store on WordPress, WooCommerce follow up emails are one of the best ways to do this. WooCommerce follow up emails are automated messages sent to customers after they perform a certain action. Some […]